No one doubts that fish use the sense of smell and taste in determining what is or isn't food. But I have never been sold on the marketing sales pitch that fish are "attracted" to a presentation that utilizes a particular scent. After 40 years of angling for bass, my experience tells me that my catch ratios do not go up or down because I use (or do not use) manufactured scent on my baits.
What I DO believe is that there are human-made chemicals that will turn fish off - especially those often found on the anglers hands. (Gasoline, sunscreen, etc.) So in my mind, what organic scents sold in bottles (or gel form) may actually accomplish is "Masking" the human chemicals that are transferred to our bait through our handling of them.
Having said that, I also understand that the key component for success as an angler is "Confidence". Should someone use scent and it mentally provides them with additional confidence in their presentation, then just that cognitive advantage makes the smelly product valuable to that individual.
So far the scientific studies and research have contradicting conclusions and have yet to satisfy the angling community with definitive means of settling this scent debate. However, whether the scent actually works or doesn't, the thing that most of us can agree upon... is that it can't hurt.