I have read through most of what you guys have been discussing and agree with rockhopper. I think the point averyone has not talked about is the difference between a design patent and a utility patent. A design patent application is basically a drawing showing your design, no claims as to function etc.. I don't know of a utility patent that would cover the design (shape) of a soft plastic bait that is in effect now. Salt impregnating was a utility patent, just like the new super plastics, meaning it would cover any design of plastic baits. If Reaction Innovations has applied for a design patent on the sweet beaver, then you cannot make an exact copy of the bait, but you can change it only a little bit and sell it. If they have applied for a utility patent on the bait they must prove there claims as to its functionality. I don't think there is anything on that bait that would justify a utility patent. Also remember that a patent isn't forever and alot have expired, meaning anyone can copy them. If one of the mold makers was making a mold of a patented bait design, they would get a letter and stop making it. A patent is only valid if it is enforced. Don't let myths and heresay cloud your judgement as far as patents go. Keep an open mind and remember that if you think you know it all, you have reached the pennicle of your success in life.