Burning a two joint/three piece swimbait over a point, or parallel to a steep wall, in clear water triggers reaction bites, especially in late winter/early spring prespawn, when the female are just moving up and are hungry.
You can also use one to reposition fish on a point by throwing it over the point, first deep, then medium, and finally shallow, drawing the bass' interest, and getting them to move up to their ambush position. Cast beyond the point, let the bait sink 10'+-, begin a slow swim back, and speed it up as it reaches the point. It will get fish interested, and they will move up more shallow as you move the bait up more shallow. Thank you Bill Siemental for telling me why that retrieve worked.