Hmm. I ordered the Fish Stinkem, which didn't have a picture on their site, and was surprised that it was a brown paste instead of a clearish oil. I wasn't exactly sure how to use it, so I just added the same amount of drops to hot plastic that I normally add of kickn' bass. The paste was difficult to get mixed into the plastic, and the finished bait had no noticeable scent to it. I'll have to try again with a higher concentration.
Have you tried yours yet?