1. Depends on your cost, overhead, packaging, etc. Work out a good business plan & talk to suppliers about bulk pricing. Go as far as writing up and negotiating contracts.
2. Don't use names other companies use. If using off the shelf molds from the usual mold markers that everyone else is using, some of the newer ones are running in the grey area with their designs. Stay away from any of the mold makers in the Ukraine. Most if not all the ones they're machining infringe on U.S. patents. If you start designing your own baits & get molds machined, always consult with a patent attorney. This will save you money in the long run.
3. Talk to an accountant that specializes in manufacturing businesses & go to your local tax office. In the long run, it's always best to have an accountant to take care of everything. Yes, it's going to cost more but well worth it.