I am posting this in ‘hard baits’ because that is what I do, and the production processes are a lot more involved than for softies. I don’t recall a post on this subject for cranks in the past, and this is certainly not based on personal experience, purely hypothetical. You invent a new lure and Wallmart or some other outlet like it, and want 10,000 units per month. What would you do? Have you ever thought about it? What numbers could you achieve as a one man operation?