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WidowMaker

Mfg/Retail/Wholesale Price Structure.

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Concerning pricing structure for plastics and other baits purchased directly from the manufacturer.

What would be the general industry standard for the percentage of mark up from the initial manufacuturers price to what i would sell them to the retailer?

What percentage mark up would the retailer then commonly use to dictate the final retail price?

I would not want to mark an item up from the initial manufacturers price to a final retail price on my website and have that retail price to be significantly lower than what the retailer would charge the customer.

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